Essentials of marketing / Charles W. Lamb, Joesph F. Hair, Jr., Carl McDaniel.
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TextPublication details: Mason, OH : South-Western Cengage Learning, 2010.Edition: 7th edDescription: xxiii, 648 p. : col. ill. ; 27 cmISBN: - 9780538478342
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Nilai University Library | Available | 19942 |
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