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Word of mouth marketing : how smart companies get people talking / Andy Sernovitz.

By: Sernovitz, Andy.
Material type: materialTypeLabelBookPublisher: New York : Kaplan Pub., c2009. Description: xxiii, 206 p. : ill. ; 24 cm.ISBN: 9781427798619 .Subject(s): Word-of-mouth advertisingDDC classification: 659.133 SER
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Item type Current location Call number Status Date due Barcode Item holds
Open Shelf Books Open Shelf Books Nilai University Library
659.133 SER (Browse shelf) Available 18235
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