Marketing management : an Asian perspective / Philip Kotler, Kevin Lane Keller, Swee Hoon Ang, Siew Meng Leong, Chin Tiong Tan.
By: Kotler, Philip [author.].
Contributor(s): Keller, Kevin Lane [author.] | Ang, Swee Hoon [author.] | Leong, Siew Meng [author.] | Tan, Chin Tiong [author.].
Material type:
BookPublisher: Singapore : Pearson Education South Asia, c2013Edition: 6th ed.Description: 983 pages in various pagings : illustrations ; 28 cm.ISBN: 9789810687977.Subject(s): Marketing -- Asia | Marketing -- Asia -- ManagementDDC classification: 658.8
| Item type | Current location | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
Open Shelf Books
|
Nilai University Library General Stacks | 658.8 MAR 2012 (Browse shelf) | Available | 1000023185 | ||
|
Open Shelf Books
|
Nilai University Library General Stacks | 658.8 MAR 2012 (Browse shelf) | Available | 1000023186 |
Total holds: 0
Browsing Nilai University Library Shelves , Shelving location: General Stacks Close shelf browser
|
|
|
|
|
|
|
||
| 658.8 MAR Marketing principles and best practices / K. Douglass Hoffman ... [et al.]. | 658.8 MAR 2005 Marketing principles and best practices / K. Douglass Hoffman ... [et al.]. | 658.8 MAR 2012 Marketing management : | 658.8 MAR 2012 Marketing management : | 658.8 MAR 2016 Marketing management / | 658.8 MAS 2014 Marketing : | 658.8 MCD Marketing essentials / |
Previous edition published by Prentice Hall, 2009.
Includes bibliographical references and index.
There are no comments for this item.