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Consumer behaviour : implications for marketing strategy / Pascale Quester .. [et al.].

Contributor(s): Quester, Pascale G.(Pascale Genevieve) | Pettigrew, Simone.
Material type: materialTypeLabelBookPublisher: North Ryde, N.S.W. : McGraw-Hill Education (Australia), c2014Edition: 7th ed.Description: xxxi, 586 p. : ill. ; 28 cm.ISBN: 9781743076811.Subject(s): Consumer behavior -- Case studies. -- Australia | Market surveys -- Australia | Consumer behavior -- AustraliaDDC classification: 658.83420994
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Item type Current location Call number Status Date due Barcode Item holds
Open Shelf Books Open Shelf Books Nilai University Library
658.83420994 CON 2014 (Browse shelf) Available 1000022524
Open Shelf Books Open Shelf Books Nilai University Library
658.83420994 CON 2014 (Browse shelf) Available 1000022525
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