| 000 -LEADER |
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| fixed length control field |
00702nam a22001937a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
140918b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
9781743076811 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
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| Classification number |
658.83420994 |
| Item number |
CON 2014 |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
Consumer behaviour : |
| Remainder of title |
implications for marketing strategy / |
| Statement of responsibility, etc |
Pascale Quester .. [et al.]. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
7th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
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| Place of publication, distribution, etc |
North Ryde, N.S.W. : |
| Name of publisher, distributor, etc |
McGraw-Hill Education (Australia), |
| Date of publication, distribution, etc |
c2014. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xxxi, 586 p. : |
| Other physical details |
ill. ; |
| Dimensions |
28 cm. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Consumer behavior |
| Form subdivision |
Case studies. |
| Geographic subdivision |
Australia |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Market surveys |
| Geographic subdivision |
Australia. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Consumer behavior |
| Geographic subdivision |
Australia. |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Quester, Pascale G.(Pascale Genevieve). |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Pettigrew, Simone. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
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| Source of classification or shelving scheme |
|
| Item type |
Open Shelf Books |