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A framework for marketing management / Philip Kotler, Kevin Lane Keller.

By: Kotler, Philip.
Material type: materialTypeLabelBookPublisher: Harlow : Pearson Education, 2011Edition: 5th ed.Description: 358 p. ; 24 cm.ISBN: 9780273752516 (pbk. : international ed.).Subject(s): Marketing -- Case studies. -- Management | Marketing -- ManagementDDC classification: 658.8
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Item type Current location Call number Status Date due Barcode Item holds
Open Shelf Books Open Shelf Books Nilai University Library
658.8 KOT 2011 (Browse shelf) Available 21124
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