Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk.- 8th ed.
By: Schiffman, Leon G.
Material type:
BookPublisher: Upper Saddle River, NJ : Pearson Education, C2004. Edition: 8e.Description: xxiv, 587, [67] p. : col. ill. ; 27 cm.ISBN: 0130491756 (IE).Subject(s): Consumer behavior. Motivation research (Marketing)DDC classification: 658.8342 SCH
| Item type | Current location | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
Open Shelf Books
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Nilai University Library | 658.8342 SCH (Browse shelf) | Available | 11506 |
Total holds: 0
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