Marketing : an introduction / Gary Armstrong, Philip Kotler, Marc O. Opresnik.
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TextPublication details: Harlow: Pearson, 2023.Edition: Fifteenth editionDescription: xxiv, 676 pages : color illustrations ; 28 cmISBN: - 9781292433103
- 658.8 ARM 2023
- HF5415 A73 2023
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Nilai University Library General stacks | 658.8 ARM 2023 (Browse shelf(Opens below)) | 2 | Available | 1000024364 |
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| 658.8 ARM 2015 Marketing : an introduction / | 658.8 ARM 2015 Marketing : an introduction / | 658.8 ARM 2017 Marketing : an introduction / | 658.8 ARM 2023 Marketing : an introduction / | 658.8 ARM 2023 Marketing : an introduction / | 658.8 BAI 2017 Fundamentals of marketing / | 658.8 CRA 2009 Strategic marketing / |
Includes bibliographical references and index.
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