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Integrated marketing communications / David Pickton and Amanda Broderick.

By: Pickton, David.
Contributor(s): Broderick, Amanda.
Material type: materialTypeLabelBookPublisher: Financial Times Prentice Hall, Harlow : c2001Description: xxvi, 752 p. : ill. ; 25 cm.ISBN: 0273625136.Subject(s): Communication in marketing | Integrated marketing communicationsDDC classification: 658.85
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Item type Current location Call number Status Date due Barcode Item holds
Open Shelf Books Open Shelf Books Nilai University Library
General Stacks
658.82 PIC (Browse shelf) Available 10483
Open Shelf Books Open Shelf Books Nilai University Library
General Stacks
658.82 PIC 2001 (Browse shelf) Available 10493
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