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Principles of services marketing / Adrian Palmer .- 3rd ed.

By: Palmer, Adrian.
Material type: materialTypeLabelBookPublisher: London : McGraw-Hill, 2001 London : McGraw-Hill, 2001 Edition: 3rd ed.Description: xiii, 516 p. : ill. ; 24 cm.ISBN: 00711897699 (International ed.).Subject(s): Marketing--Management., Service industries--Marketing
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Item type Current location Call number Status Date due Barcode Item holds
Open Shelf Books Open Shelf Books Nilai University Library
Available 10403
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