Strategic marketing problems : cases and comments / Roger A. Kerin, Robert A Peterson.
Material type:
TextPublication details: Prentice Hall, New Jersey : c1998Edition: 8th edDescription: xii, 723 p. : ill. ; 28 cmISBN: - 0136493025
- 658.8 KER
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Open Shelf Books
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Nilai University Library General stacks | 658.8 KER (Browse shelf(Opens below)) | Available | 8780 |
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