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1.
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International marketing / Stanley Paliwoda. - 2nd ed.
by Paliwoda, Stanley. Edition: 2E Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Butterworth Heinemann Availability: Items available for loan: Nilai University Library [Call number: 658.848 PAL] (1).
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2.
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INTERNATIONAL MARKETING COMMUNICATIONS
by GRIFFIN,TOM. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: HEINEMANN Availability: Items available for loan: Nilai University Library [Call number: 658.8 GRI] (1).
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3.
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INTERNATIONAL MARKETING -2E
by PALIWODA,STANLEY. Edition: 2E Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: BUTTERWORTH HEINEMANN Availability: Items available for loan: Nilai University Library [Call number: 658.848 PAL] (1).
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4.
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FINANCIAL ASPECTS OF MARKETING
by WARD, KEITH. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: HEINEMANN Availability: Items available for loan: Nilai University Library [Call number: 658.802 WAR ] (1).
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5.
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MARKETING
by ELVY,B HOWARD. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: HEINEMANN Availability: Items available for loan: Nilai University Library [Call number: 658.8 ELV] (1).
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6.
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MARKETING
by ELVY,B HOWARD. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: HEINEMANN Availability: Items available for loan: Nilai University Library [Call number: 658.8 ELV] (1).
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7.
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MARKET-LED STRATEGIC CHANGE :TRANSFORMING THE PROCESS OF GOING TO MARKET - 2E
by PIERCY, NIGEL. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: BUTTERWORTH HEINEMANN Availability: Items available for loan: Nilai University Library [Call number: 658.802 PIE] (1).
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8.
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MEETING CUSTOMER NEEDS
by SMITH,IAN. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: BUTTERWORTH HEINEMANN Availability: Items available for loan: Nilai University Library [Call number: 658.8 SMI] (1).
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9.
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Management controls in marketing [by] R. M. S. Wilson.
by Wilson, R. M. S. (Richard Malcolm Sano). Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London, published on behalf of the Institute of Marketing [by] Heinemann [1973] Availability: Items available for loan: Nilai University Library [Call number: 658.8 WIL] (1).
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10.
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The marketing book / edited by Michael J Baker . Edition: 3rd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Viva Books ,Butterworth Heinemann, 2000 New Delhi : Viva Books ,Butterworth Heinemann, 2000 Availability: Items available for loan: Nilai University Library (1).
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11.
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Strategic marketing management : planning, implementtion and control / Richard M.S.Wilson, Colin Gilligan.
by Wilson, Richard M.S. Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Oxford : Butterworth Heinemann, 1997 Oxford : Butterworth Heinemann, 1997 Availability: Items available for loan: Nilai University Library [Call number: 658.8 WIL] (1).
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12.
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Successful marketing communications : a practical guide to planning and implementation / Cathy Ace
by Ace,Cathy. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Oxford : Butterworth Heinemann, 2001 Oxford : Butterworth Heinemann, 2001 Availability: Items available for loan: Nilai University Library (1).
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13.
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The marketing book / edited by Michael J. Baker. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Oxford ; Boston : Butterworth-Heinemann, c2003. Availability: Items available for loan: Nilai University Library [Call number: 658.8 MAR] (1).
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14.
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Destination marketing : an integrated marketing communication approach / Steven Pike.
by Pike, Steven. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Amsterdam : Elsevier/Butterworth-Heinemann, 2008. Availability: Items available for loan: Nilai University Library [Call number: 338.4791 PIK] (1).
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15.
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Destination marketing : an integrated marketing communication approach / Steven Pike.
by Pike, Steven. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Amsterdam : Elsevier/Butterworth-Heinemann, 2008. Availability: Items available for loan: Nilai University Library [Call number: 338.4791 PIK] (1).
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16.
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Hospitality marketing : an introduction / David Bowie and Francis Buttle
by Bowie, David. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Oxford : Elsevier Butterworth-Heinemann, 2004 Availability: Items available for loan: Nilai University Library [Call number: 647.92 BOW] (1).
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17.
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Hospitality marketing : an introduction / David Bowie and Francis Buttle
by Bowie, David. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Oxford : Elsevier Butterworth-Heinemann, 2004 Availability: Items available for loan: Nilai University Library [Call number: 647.92 BOW] (1).
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18.
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Hospitality marketing : an introduction / David Bowie and Francis Buttle
by Bowie, David. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Oxford : Elsevier Butterworth-Heinemann, 2004 Availability: No items available Lost (1).
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19.
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Marketing plans : how to prepare them, how to use them / Malcolm McDonald- 5th ed
by McDonald, Malcolm. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Amsterdam ; Boston : Butterworth-Heinemann, 2002. Availability: Items available for loan: Nilai University Library [Call number: 658.802 McD] (1).
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20.
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Marketing plans : how to prepare them, how to use them / Malcolm McDonald- 5th ed
by McDonald, Malcolm. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Amsterdam ; Boston : Butterworth-Heinemann, 2002. Availability: Items available for loan: Nilai University Library [Call number: 658.802 McD] (1).
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