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1. EFFECTIVE PRODUCT DESIGN AND DEVELOPMENT: HOW TO LEAD TIME AND INCREASE CUSTOMER SATISFACTION

by ROSENTHAL, STEPHEN R.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: IRWIN Availability: Items available for loan: Nilai University Library [Call number: 658.575 ROS] (1).

2. PRODUCT DESIGN CORPORATE STRATEGY : MANAGING THE CONNECTION FOR COMPETITIVE ADVANTAGE

by BLAICH,ROBERT.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: MCGRAW HILL Availability: Items available for loan: Nilai University Library [Call number: 658.575 BLA] (1).

3. THE PRODUCT MANAGEMENT HANDBOOK :YOUR PRACTICE GUIDE

by HANDSCOMBE, RICHARD S.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: MCGRAW HILL Availability: Items available for loan: Nilai University Library [Call number: 658.5 HAN] (1).

4. BUSINESS MARKETING STRATEGY : CONCEPTS AND APPLICATIONS

by RANGAN, V. KASTURI / SHAPIRO, BENSON P. / MORIARTY, ROLAND T.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: CHICAGO,U.S.A : IRWIN,1995 Availability: Items available for loan: Nilai University Library [Call number: 658.802 RAN] (1).

5. Product management : sharpening the competitive edge / John Legge.

by Legge, John.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: South Yarra, Vic. : Macmillan Education, 1999. South Yarra, Vic. : Macmillan Education, 1999. Availability: Items available for loan: Nilai University Library (1).

6. Product strategy and management / Michael Baker and Susan Hart.- 2nd ed.

by Baker, Michael John.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Harlow, England ; New York : FT Prentice Hall, 2007. Availability: Items available for loan: Nilai University Library [Call number: 658.56 BAK] (1).

7. The brand gym : a practical workout for boosting brand and business / David Taylor and David Nichols.

by Taylor, David.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Hoboken : Wiley, 2010. Availability: Items available for loan: Nilai University Library (1).

8. Product strategy and management / Michael Baker and Susan Hart.

by Baker, Michael John.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Harlow, England ; New York : FT Prentice Hall, 2007. Availability: Items available for loan: Nilai University Library [Call number: 658.56 BAK] (1).

9. The brand gym : a practical workout for boosting brand and business / David Taylor and David Nichols.

by Taylor, David.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Hoboken : Wiley, 2010. Availability: No items available

10. Product strategy and management / Michael Baker and Susan Hart.

by Baker, Michael John.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Harlow, England ; New York : FT Prentice Hall, 2007. Availability: No items available

11. Green marketing management / Robert Dahlstrom.

by Dahlstrom, Robert.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Mason, OH : South-Western/Cengage Learning, c2011Availability: Items available for loan: Nilai University Library [Call number: 658.8 DAH 2011] (1).

12. Marketing for engineers, scientists and technologists / Tony Curtis.

by Curtis, Tony (Anthony).

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Chichester, England ; Hoboken, NJ : John Wiley & Sons, c2008Availability: Items available for loan: Nilai University Library [Call number: 658.8 CUR 2008] (2).

13. Fundamentals of electric circuits / Charles K. Alexander, Matthew N. O. Sadiku.

by Alexander, Charles K.

Edition: 5th ed., international edition.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York, NY : McGraw-Hill, c2013Availability: Items available for loan: Nilai University Library [Call number: 621.3192 ALE 2013] (2).

14. New food product development : from concept to marketplace / Gordon W. Fuller.

by Fuller, Gordon W.

Edition: 3rd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Boca Raton, FL : CRC Press/Taylor & Francis, c2011Availability: Items available for loan: Nilai University Library [Call number: 664.00688 FUL 2011] (1).