Integrated marketing communications / David Pickton and Amanda Broderick.
Material type:
TextPublication details: Harlow : Financial Times Prentice Hall, c2001Description: xxvi, 752 p. : ill. ; 25 cmISBN: - 0273625136
- 658.85 PIC
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
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Nilai University Library General stacks | 658.82 PIC (Browse shelf(Opens below)) | Available | 10483 | ||||||||||||||
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Open Shelf Books
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Nilai University Library General stacks | 658.82 PIC 2001 (Browse shelf(Opens below)) | Available | 10493 |
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| 658.81 JOB 2019 Selling and sales management / | 658.8101 WES 2015 Strategic marketing : creating competitive advantage / | 658.82 PIC Integrated marketing communications / | 658.82 PIC 2001 Integrated marketing communications / | 658.827 KEL 2013 Strategic brand management : building, measuring, and managing brand equity / | 658.83 BUR 2020 Marketing research / | 658.83 MAL 2020 Marketing research : an applied orientation / |
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