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Principles of services marketing / Adrian Palmer.

By: Palmer, Adrian.
Material type: materialTypeLabelBookPublisher: New York, NY : McGraw-Hill Education, c2010Edition: 7th ed.Description: xviii, 495 pages : illustrations (black and white) ; 27 cm.ISBN: 9780077152345 (pbk.); 0077152344 (pbk.).Subject(s): Marketing -- Management | Service industries -- MarketingDDC classification: 658.802
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Item type Current location Call number Status Date due Barcode Item holds
Open Shelf Books Open Shelf Books Nilai University Library
658.802 PAL 2014 (Browse shelf) Available 1000022519
Total holds: 0

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