Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk.
By: Schiffman, Leon G.
Contributor(s): Kanuk, Leslie Lazar.
Material type:
BookPublisher: Upper Saddle River, NJ : Pearson Prentice Hall, c2007Edition: 9th ed.Description: xix, 541, [61] p. : ill. (chiefly col.) ; 26 cm.ISBN: 013237093X (pbk. international ed.); 9780132370936 (pbk. international ed.).Subject(s): Consumer behavior | Motivation research (Marketing)DDC classification: 658.8342
| Item type | Current location | Call number | Status | Date due | Barcode | Item holds |
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Nilai University Library | 658.8342 SCH 2007 (Browse shelf) | Available | 1000022401 |
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| 658.8342 SCH Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk.- 8th ed. | 658.8342 SCH Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk.- 8th ed. | 658.8342 SCH Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk. | 658.8342 SCH 2007 Consumer behavior / | 658.8342 SCH 2014 Consumer behaviour / | 658.8342 SOL Consumer behaviour - buying,having and being / Michael R. Solomon. - 2nd ed. | 658.8342 SOL Consumer behavior / Michael R. Solomon. - 2nd ed. |
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