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Interactive services marketing / Raymond P. Fisk, Stephen J. Grove, Joby John.

By: Fisk, Raymond P.
Material type: materialTypeLabelBookPublisher: Boston : Houghton Mifflin, c2008. Edition: 3rd ed.Description: xxiv, 276 p. : ill. ; 26 cm.Subject(s): Service industries --Marketing. Service industries --Management
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Item type Current location Call number Status Date due Barcode Item holds
Open Shelf Books Open Shelf Books Nilai University Library
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658.8 FIS (Browse shelf) Available 19264
Open Shelf Books Open Shelf Books Nilai University Library
General Stacks
658.8 FIS (Browse shelf) Available 19265
Open Shelf Books Open Shelf Books Nilai University Library
General Stacks
658.8 FIS (Browse shelf) Available 19263
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