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Marketing communications : an integrated approach / P R Smith & Jonathan Taylor.

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BookPublisher: London ; Sterling, VA : Kogan Page, 2004. Edition: 4th ed.Description: xvi, 696 p. : ill. ; 25 cm.ISBN: 9780749442651.Subject(s): Communication in marketingDDC classification: 658.802 SMI

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Item type	Current location	Call number	Status	Date due	Barcode	Item holds
Open Shelf Books	Nilai University Library	658.802 SMI (Browse shelf)	Available		18230

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