Strategic marketing problems : cases and comments / Roger AKerin, Robert APeterson.- 10th ed
By: Kerin, Roger A.
Material type:
BookPublisher: Upper Saddle River, NJ : Pearson/Prentice Hall, c2004. Description: viii, 696 p: ill(some col.) ; 29 cm.ISBN: 0131230301.Subject(s): Marketing--Decision making--Case studies Marketing--Management--Case studiesDDC classification: 658.802 KER
| Item type | Current location | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
Open Shelf Books
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Nilai University Library | 658.802 KER (Browse shelf) | Available | 13243 |
Total holds: 0
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