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Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz.

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BookPublisher: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2004. Description: xviii, 652 p. : ill., map ; 26 cm.ISBN: 0131268465.Subject(s): Professions--Marketing. Service industries--MarketingDDC classification: 658.8 LOV

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Item type	Current location	Call number	Status	Date due	Barcode	Item holds
Open Shelf Books	Nilai University Library	658.8 LOV (Browse shelf)	Available		12059

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