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The 360 degree brand in Asia : creating more effective marketing communications / by Mark Blair, Richard Armstrong, Mike Murphy.

By: Blair, Mark.
Material type: materialTypeLabelBookPublisher: Singapore : John Wiley & Sons (Asia), 2003. Description: xvi, 215 p. : ill. ; 24 cm.ISBN: 0470820578.Subject(s): Communication in marketingDDC classification: 658.802 BLA
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Item type Current location Call number Status Date due Barcode Item holds
Open Shelf Books Open Shelf Books Nilai University Library
658.802 BLA (Browse shelf) Available 10799
Total holds: 0

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