Event marketing : how to successfully promote events, festivals, conventions, and expositions / Leonard H.Hoyle. (Record no. 8488)

000 -LEADER
fixed length control field 00530nam a2200157Ia 4500
001 - CONTROL NUMBER
control field 8488
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20261006004114.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120911s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 047140179X (cloth : alk. paper)
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.456 HOY
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Hoyle, Leonard H.
9 (RLIN) 9244
245 ## - TITLE STATEMENT
Title Event marketing : how to successfully promote events, festivals, conventions, and expositions / Leonard H.Hoyle.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York : J. Wiley, c2002.
300 ## - PHYSICAL DESCRIPTION
Extent xxiv, 224 p. ; 25 cm.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Special events -- Marketing.
9 (RLIN) 9245
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
        Nilai University Library Nilai University Library 09/11/2012 1 658.456 HOY 10857 06/08/2016 06/07/2016 09/11/2012 Open Shelf Books