Services marketing : (Record no. 7172)

000 -LEADER
fixed length control field 00614nam a2200193Ia 4500
001 - CONTROL NUMBER
control field 7172
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20261006004012.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120911s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0130289094
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number LOV 2001
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Lovelock, Cristopher.
9 (RLIN) 8201
245 ## - TITLE STATEMENT
Title Services marketing :
Remainder of title people, technology, strategy /
Statement of responsibility, etc. Christopher Lovelock.
250 ## - EDITION STATEMENT
Edition statement 4th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Upper Sanddle River, NJ :
Place of publication, distribution, etc. Prentice Hall,
Date of publication, distribution, etc. c2001
300 ## - PHYSICAL DESCRIPTION
Extent xviii, 717 p. :
Other physical details ill. ;
Dimensions 24 cm.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management.
9 (RLIN) 1194
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Service industries
General subdivision Marketing.
9 (RLIN) 8202
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Open Shelf Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     Nilai University Library Nilai University Library General stacks 09/11/2012   658.8 LOV 2001 10398 09/11/2012 09/11/2012 Open Shelf Books