We first : (Record no. 34296)

000 -LEADER
fixed length control field 00755nam a22001937a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140317b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780230110267
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number MAI 2011
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Mainwaring, Simon,
Dates associated with a name 1967-
245 ## - TITLE STATEMENT
Title We first :
Remainder of title how brands and consumers use social media to build a better world /
Statement of responsibility, etc Simon Mainwaring.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York :
Name of publisher, distributor, etc Palgrave Macmillan,
Date of publication, distribution, etc c2011.
300 ## - PHYSICAL DESCRIPTION
Extent vi, 250 p. ;
Dimensions 25 cm.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Branding (Marketing)
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Social media
General subdivision Economic aspects.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Capitalism.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Social responsibility of business.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Item type Open Shelf Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent location Current location Date acquired Full call number Barcode Date last seen Price effective from Koha item type
          Nilai University Library Nilai University Library 2014-03-17 658.8 MAI 2011 22204 2014-03-17 2014-03-17 Open Shelf Books