Consumer behavior : (Record no. 269)

MARC details
000 -LEADER
fixed length control field 00622nam a2200205Ia 4500
001 - CONTROL NUMBER
control field 269
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20261006003432.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120911s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0256108218
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8324
Item number HAW
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Hawkins, Del I.
9 (RLIN) 518
245 ## - TITLE STATEMENT
Title Consumer behavior :
Remainder of title implications for marketing strategy /
Statement of responsibility, etc. Del I. Hawkins, Roger J.Best, Kenneth A. Coney.
250 ## - EDITION STATEMENT
Edition statement 5th ed.
300 ## - PHYSICAL DESCRIPTION
Extent p. cm.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Consumer behavior
Geographic subdivision United States.
9 (RLIN) 519
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Market surveys
Geographic subdivision United States.
9 (RLIN) 520
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Best, Roger J.
9 (RLIN) 521
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Coney, Kenneth A.
9 (RLIN) 522
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Open Shelf Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
        Nilai University Library Nilai University Library 09/11/2012 2 658.8324 HAW 1772 09/19/2017 09/19/2017 09/11/2012 Open Shelf Books