Principles of marketing / (Record no. 20645)

000 -LEADER
fixed length control field 00742nam a22002297a 4500
001 - CONTROL NUMBER
control field 20645
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20261006005218.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 180710b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781292220178 (paperback)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 12922201719 (paperback)
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number K87 2018
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number KOT 2018
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip.
245 ## - TITLE STATEMENT
Title Principles of marketing /
Statement of responsibility, etc. Philip Kotler, Gary Armstrong.
250 ## - EDITION STATEMENT
Edition statement Seventeen edition, global edition.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Harlow, England :
Name of publisher, distributor, etc. Pearson Education Limited,
Date of publication, distribution, etc. c2018.
300 ## - PHYSICAL DESCRIPTION
Extent 734 pages :
Other physical details colour illustrations ;
Dimensions 28 cm.
500 ## - GENERAL NOTE
General note Includes bibliographical references and index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Armstrong, Gary.
9 (RLIN) 3942
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Open Shelf Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total checkouts Total renewals Full call number Barcode Date last seen Date last checked out Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     Nilai University Library Nilai University Library General stacks 07/10/2018 125.00 6 1 658.8 KOT 2018 1000023716 06/27/2022 06/13/2022 135.00 07/10/2018 Open Shelf Books
    Dewey Decimal Classification     Nilai University Library Nilai University Library General stacks 07/10/2018 125.00 4   658.8 KOT 2018 1000023717 11/26/2019 11/25/2019 135.00 07/10/2018 Open Shelf Books
    Dewey Decimal Classification     Nilai University Library Nilai University Library General stacks 04/24/2019 79.80 1   658.8 KOT 2018 1000023936 06/26/2020 03/13/2020 89.80 04/24/2019 Open Shelf Books