Marketing management / (Record no. 18045)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00618nam a2200205Ia 4500 |
| 001 - CONTROL NUMBER | |
| control field | 18045 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20261006004916.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 120911s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780071288651 (pbk. : International ed.) |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | ddc |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | MAR |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Marshall, Greg W. |
| 9 (RLIN) | 16530 |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing management / |
| Statement of responsibility, etc. | Greg W. Marshall, Mark W. Johnston. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | McGraw-Hill Irwin, |
| Place of publication, distribution, etc. | New York, NY : |
| Date of publication, distribution, etc. | c2010. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxvi, 566 p. : |
| Other physical details | col. ill. ; |
| Dimensions | 28 cm. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| General subdivision | Management. |
| 9 (RLIN) | 1194 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Johnston, Mark W. |
| 9 (RLIN) | 11219 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Open Shelf Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Date last checked out | Price effective from | Koha item type | Total renewals |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Nilai University Library | Nilai University Library | 09/11/2012 | 2 | 658.8 MAR | 19943 | 11/19/2013 | 11/19/2013 | 09/11/2012 | Open Shelf Books | |||||
| Dewey Decimal Classification | Nilai University Library | Nilai University Library | 11/04/2013 | 14 | 658.8 MAR 2010 | 19944 | 12/16/2016 | 12/01/2016 | 11/04/2013 | Open Shelf Books | 4 | ||||
| Dewey Decimal Classification | Nilai University Library | Nilai University Library | 11/04/2013 | 12 | 658.8 MAR 2010 | 21968 | 12/15/2016 | 11/29/2016 | 11/04/2013 | Open Shelf Books | 3 | ||||
| Dewey Decimal Classification | Nilai University Library | Nilai University Library | 11/04/2013 | 16 | 658.8 MAR 2010 | 21969 | 09/12/2017 | 08/21/2017 | 11/04/2013 | Open Shelf Books | 3 | ||||
| Dewey Decimal Classification | Nilai University Library | Nilai University Library | 11/04/2013 | 12 | 658.8 MAR 2010 | 21970 | 12/13/2016 | 12/01/2016 | 11/04/2013 | Open Shelf Books | 1 |