Marketing principles and best practices / K. Douglass Hoffman ... [et al.]. (Record no. 14611)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00448nam a2200133Ia 4500 |
| 001 - CONTROL NUMBER | |
| control field | 14611 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20261006004619.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 120911s9999 xx 000 0 und d |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing principles and best practices / K. Douglass Hoffman ... [et al.]. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3rd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | Mason, Ohio : Thomson/South-Western, c2006. |
| Place of publication, distribution, etc. | Mason, Ohio : Thomson/South-Western, c2006. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xlii, 598 p. : ill. ; 28 cm. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing. |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Total checkouts | Barcode | Date last seen | Date last checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Nilai University Library | Nilai University Library | 09/11/2012 | 1 | 14576 | 12/05/2013 | 10/28/2013 | 09/11/2012 | Open Shelf Books |