Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz. (Record no. 10107)

MARC details
000 -LEADER
fixed length control field 00572nam a2200157Ia 4500
001 - CONTROL NUMBER
control field 10107
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20261006004231.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120911s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0131268465
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 LOV
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Lovelock, Christopher H.
9 (RLIN) 2308
245 ## - TITLE STATEMENT
Title Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Upper Saddle River, N.J. : Pearson/Prentice Hall, c2004.
300 ## - PHYSICAL DESCRIPTION
Extent xviii, 652 p. : ill., map ; 26 cm.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Professions--Marketing. Service industries--Marketing.
9 (RLIN) 10521
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
        Nilai University Library Nilai University Library 09/11/2012 2 658.8 LOV 12059 09/23/2015 09/14/2015 09/11/2012 Open Shelf Books