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Marketing strategy and plans / David J. Luck, Ferrel. - 3rd ed.

Luck, David J.

Marketing strategy and plans / David J. Luck, Ferrel. - 3rd ed. - 3E - Prentice Hall

ISBN: 0135587352

Subjects--Topical Terms:
Marketing-planning

Dewey Class. No.: 658.802 LUC

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