Preston, Chris, 1961-
Event marketing : how to successfully promote events, festivals, conventions, and expositions / C. A. Preston. - 2nd ed. - Hoboken, NJ : John Wiley & Sons, c2012. - xix, 300 p. : ill. ; 25 cm.
9780470891070
Special events--Marketing.
659 / PRE 2012
Event marketing : how to successfully promote events, festivals, conventions, and expositions / C. A. Preston. - 2nd ed. - Hoboken, NJ : John Wiley & Sons, c2012. - xix, 300 p. : ill. ; 25 cm.
9780470891070
Special events--Marketing.
659 / PRE 2012