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Principles of marketing /

Kotler, Philip

Principles of marketing / Philip T Kotler; Gary Armstrong with Marc Oliver Opresnik. - Eighteenth edition, Global edition. - Harlow, England : Pearson, 2021 - 728 pages : color illustrations ; 28 cm.

ISBN: 9781292341132

LC Class. No.: HF5415 / K87 2021

Dewey Class. No.: 658.8 / KOT 2021

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