| 000 | 00516nam a2200145Ia 4500 | ||
|---|---|---|---|
| 001 | 9215 | ||
| 005 | 20261006004148.0 | ||
| 008 | 120911s9999 xx 000 0 und d | ||
| 020 | _a0030259592 | ||
| 100 |
_aAllen, Gemmy _99951 |
||
| 245 | _aInternet resources for integrated marketing communications / Gemmy Allen, Georganna Zaba, Terence A Shimp. | ||
| 260 |
_bFort Worth : Dryden Press, c2000. _aFort Worth : Dryden Press, c2000. |
||
| 300 | _axxv, 173 p. : ill. ; 28 cm. | ||
| 650 |
_aCommunication in marketing. _97271 |
||
| 999 |
_c9215 _d9215 |
||