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| 008 | 120911s9999 xx 000 0 und d | ||
| 020 | _a0136493025 | ||
| 082 |
_a658.8 _bKER |
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| 100 |
_aKerin, Roger A. _92796 |
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| 245 |
_aStrategic marketing problems : _bcases and comments / _cRoger A. Kerin, Robert A Peterson. |
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| 250 | _a8th ed. | ||
| 260 |
_bPrentice Hall, _aNew Jersey : _cc1998 |
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| 300 |
_axii, 723 p. : _bill. ; _c28 cm. |
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| 650 |
_aMarketing _vCase studies. _xDecision making _97569 |
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| 942 |
_2ddc _cOS |
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| 999 |
_c6554 _d6554 |
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