000			00581nam a2200157Ia 4500
001			6553
005			20261006003942.0
008			120911s9999 xx 000 0 und d
020			_a0136493025
100			_aKerin, Roger A. _92796
245			_aStrategic marketing problems : cases and comments / Roger A. Kerin, Robert A. Peterson.
250			_a8th ed.
260			_bUpper Saddle River, N.J. : Prentice Hall, c1998. _aLondon : Prentice-Hall International, c1998
300			_axii, 723 p. : ill. (some col.), maps ; 28 cm.
650			_aMarketing--Decision making--Case studies. _97568
999			_c6553 _d6553