000			00826nam a22002297a 4500
999			_c43957 _d43547
008			241204b ||||| |||| 00| 0 eng d
020			_a9780367343446 (paperback)
050			_aHD59.35 _bC67 2020
082			_a659.285 _bCOR 2020
100			_aCornwell, T. Bettina.
245			_aSponsorship in marketing : _beffective partnerships in sports, arts and events / _cT. Bettina Cornwell.
250			_a2nd Edition.
260			_aNew York City : _bRoutledge, _c2020.
300			_axiii, 260 pages ; _c23 cm.
500			_aRevised edition of the author's Sponsorship in marketing, 2014.
500			_aIncludes bibliographical references and index.
650			_aCorporate sponsorship.
650			_aSpecial events--Marketing.
650			_aSports sponsorship.
650			_aPerforming arts sponsorship.
942			_2ddc _cOS