000 | 00562nam a2200145Ia 4500 | ||
---|---|---|---|
008 | 120911s9999 xx 000 0 und d | ||
020 | _a9781427798619 | ||
082 | _a659.133 SER | ||
100 | _aSernovitz, Andy. | ||
245 | _aWord of mouth marketing : how smart companies get people talking / Andy Sernovitz. | ||
260 | _bNew York : Kaplan Pub., c2009. | ||
300 | _axxiii, 206 p. : ill. ; 24 cm. | ||
650 | _aWord-of-mouth advertising. | ||
999 |
_c27306 _d27306 |
||
952 |
_w2012-09-11 _p18235 _r2012-09-11 _40 _00 _bNU _10 _o659.133 SER _d2012-09-11 _70 _yOS _aNU |