000 00525nam a2200157Ia 4500
008 120911s9999 xx 000 0 und d
020 _a0471659037
082 _a658.8 AAK
100 _aAaker, David A.
245 _aStrategic market management / David A. Aaker. - 7th ed.
250 _a7e
260 _aNew York : Wiley, c2005
300 _axii, 356 p. ; 23 cm.
650 _aMarketing--Management.
999 _c22713
_d22713
952 _w2012-09-11
_p12766
_r2012-09-11
_40
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_bNU
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_o658.8 AAK
_d2012-09-11
_70
_yOS
_aNU