000 00560nam a2200145Ia 4500
008 120911s9999 xx 000 0 und d
020 _a017010169X
082 _a658.8 MCC
100 _aMcColl-Kennedy, J. R.
245 _aMarketing : a strategic approach / J. R. McColl-Kennedy, G. C. Kiel.
260 _a South Melbourne : Nelson Thomson Learning, 1999
300 _axiv, 913 p. : ill. (some col.) ; 28 cm.
650 _aMarketing
999 _c21647
_d21647
952 _w2012-09-11
_p11415
_r2012-09-11
_40
_00
_bNU
_10
_o658.8 MCC
_d2012-09-11
_70
_yOS
_aNU