000 00604nam a2200157Ia 4500
008 120911s9999 xx 000 0 und d
020 _a0071189769 9 (International ed.)
082 _a658.8 PAL
100 _aPalmer, Adrian
245 _aPrinciples of services marketing / Adrian Palmer .- 3rd ed.
250 _a3e
260 _aLondon : McGraw-Hill, 2001
300 _a xiii, 516 p. : ill. ; 24 cm.
650 _aMarketing -- Management. Service industries -- Marketing.
999 _c20865
_d20865
952 _w2012-09-11
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_r2012-09-11
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_bNU
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_o658.8 PAL
_d2012-09-11
_70
_yOS
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