000 | 00604nam a2200157Ia 4500 | ||
---|---|---|---|
008 | 120911s9999 xx 000 0 und d | ||
020 | _a0071189769 9 (International ed.) | ||
082 | _a658.8 PAL | ||
100 | _aPalmer, Adrian | ||
245 | _aPrinciples of services marketing / Adrian Palmer .- 3rd ed. | ||
250 | _a3e | ||
260 | _aLondon : McGraw-Hill, 2001 | ||
300 | _a xiii, 516 p. : ill. ; 24 cm. | ||
650 | _aMarketing -- Management. Service industries -- Marketing. | ||
999 |
_c20865 _d20865 |
||
952 |
_w2012-09-11 _p11556 _r2012-09-11 _40 _00 _bNU _10 _o658.8 PAL _d2012-09-11 _70 _yOS _aNU |