000 00777nam a2200241Ia 4500
001 11601
003 OSt
005 20261006004344.0
008 120911s9999 xx 000 0 und d
020 _a9780132453134 (pbk. : International edition)
040 _cddc
082 _a647.940688
_bKOT
100 _aKotler, Philip.
245 _aMarketing for hospitality and tourism /
_cPhilip Kotler, John Bowen, James Makens.
250 _a5th ed.
260 _bPearson Prentice Hall,
_aUpper Saddle River, N.J. :
_cc2010.
300 _axxiii, 683 p. :
_bill. (chiefly col.) ;
_c29 cm.
650 _aHospitality industry
_xMarketing
_911842
650 _aTourism
_xMarketing.
_911843
700 _aBowen,John.
_911844
700 _aMaken,James.
_911845
942 _2ddc
_cOS
999 _c11601
_d11601