000 00674nam a2200169Ia 4500
001 10751
005 20261006004303.0
008 120911s9999 xx 000 0 und d
020 _a0740094387
082 _a658.8 LOV
100 _aLovelock, Christopher H.
_92308
245 _aServices marketing : an Asia-pacific perspective / Christopher Lovelock, Paul G. Patterson, Rhett H. Walker.
250 _a2e
260 _aSydney : Prentice Hall Europe, 2001.
300 _axii, 636 p. : ill. (some col.), maps ; 25 cm.
650 _aService industries--Australia--Marketing. Service industries--New Zealand--Marketing. Service industries--Asia, Southeastern--Marketing.
_911210
999 _c10751
_d10751