| 000 | 00532nam a2200169Ia 4500 | ||
|---|---|---|---|
| 001 | 10158 | ||
| 005 | 20261006004234.0 | ||
| 008 | 120911s9999 xx 000 0 und d | ||
| 020 | _a0071189769 9 (International ed.) | ||
| 082 | _a658.8 PAL | ||
| 100 |
_aPalmer, Adrian _91193 |
||
| 245 | _aPrinciples of services marketing / Adrian Palmer .- 3rd ed. | ||
| 250 | _a3e | ||
| 260 | _aLondon : McGraw-Hill, 2001 | ||
| 300 | _a xiii, 516 p. : ill. ; 24 cm. | ||
| 650 | _aMarketing -- Management. Service industries -- Marketing. | ||
| 999 |
_c10158 _d10158 |
||