000			00572nam a2200157Ia 4500
001			10107
005			20261006004231.0
008			120911s9999 xx 000 0 und d
020			_a0131268465
082			_a658.8 LOV
100			_aLovelock, Christopher H. _92308
245			_aServices marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz.
260			_aUpper Saddle River, N.J. : Pearson/Prentice Hall, c2004.
300			_axviii, 652 p. : ill., map ; 26 cm.
650			_aProfessions--Marketing. Service industries--Marketing. _910521
999			_c10107 _d10107