Internet resources for integrated marketing communications / Gemmy Allen, Georganna Zaba, Terence A Shimp.
Material type:
TextPublication details: Fort Worth : Dryden Press, c2000. Fort Worth : Dryden Press, c2000.Description: xxv, 173 p. : ill. ; 28 cmISBN: - 0030259592
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Nilai University Library | Available | 9644 |
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