Sponsorship in marketing : effective partnerships in sports, arts and events / T. Bettina Cornwell.
Material type:
TextPublication details: New York City : Routledge, 2020.Edition: 2nd EditionDescription: xiii, 260 pages ; 23 cmISBN: - 9780367343446 (paperback)
- 659.285 COR 2020
- HD59.35 C67 2020
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Nilai University Library General stacks | 659.285 COR 2020 (Browse shelf(Opens below)) | Available | 1000024458 |
Revised edition of the author's Sponsorship in marketing, 2014.
Includes bibliographical references and index.
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