Marketing communications : a brand narrative approach / Micael Dahlen, Fredrik Lange, Terry Smith.

By: Contributor(s): Material type: TextPublication details: Hoboken, N.J. : Wiley, c2010.Description: xxii, 584 p. : ill. ; 25 cmISBN:
  • 9780470319925 (pbk.)
Subject(s): DDC classification:
  • 658.802  DAH 2010
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Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Open Shelf Books Nilai University Library General stacks 658.802 DAH 2010 (Browse shelf) Available 1000023243
Open Shelf Books Nilai University Library 658.802 DAH 2010 (Browse shelf) Available 21581

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