Marketing communications in tourism and hospitality : concepts, strategies and cases / Scott McCabe.
Material type:
TextPublication details: Amsterdam ; Boston : Butterworth-Heinemann, 2009. Description: xx, 300 p. : ill. ; 25 cmISBN: - 9780750682770
- 910.688 MAC
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Nilai University Library | 910.688 MAC (Browse shelf(Opens below)) | Available | 18187 |
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