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21.
|
INTERNATIONAL MARKETING : A GLOBAL PERSPECTIVE
by DAHRINGER,D.LEE / MUHLBACHER,HANS. Material type:  Book; Format:
print
; Literary form:
Not fiction
Publisher: ADDISON WESLEY Availability: Items available for loan: Nilai University Library [Call number: 658.848 DAH] (1).
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22.
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Cases in marketing management / Douglas J. Dalrymple, Leonard J. Parsons
by Dalrymple, Douglas J. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: John Wiley Availability: Items available for loan: Nilai University Library [Call number: 658.8 DAL] (1).
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23.
|
Marketing management : analysis,planning,implementation,and control / Philip Kotler. - 9th ed.
by Kotler, Philip. Edition: 9EMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Prentice Hall Availability: Items available for loan: Nilai University Library [Call number: 658.8 KOT] (1).
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24.
|
Marketing management:analysis,planning,implementation,and control / Philip Kotler. - 8th ed.
by Kotler, Philip. Edition: 8EMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Prentice Hall Availability: Items available for loan: Nilai University Library [Call number: 658.8 KOT] (1).
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25.
|
Marketing management : international edition / Peter R. Dickson
by Dickson, Peter R. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Dryden Press Availability: Items available for loan: Nilai University Library [Call number: 658.8 DIC] (1).
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26.
|
International marketing / Stanley Paliwoda. - 2nd ed.
by Paliwoda, Stanley. Edition: 2E Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Butterworth Heinemann Availability: Items available for loan: Nilai University Library [Call number: 658.848 PAL] (1).
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27.
|
Marketing management : strategy and cases / Douglas J. Dalrymple, Leonard J. Parsons. - 5th ed.
by Dalrymple, Douglas J. Edition: 5EMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publisher: John Wiley Availability: Items available for loan: Nilai University Library [Call number: 658.8 DAL] (1).
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|
|
28.
|
Cases in marketing management / Joseph P. Guiltinan, Gordon W. Paul
by Guiltinan, Joseph P. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Mcgraw Hill Availability: Items available for loan: Nilai University Library [Call number: 658.8 GUI] (1).
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|
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29.
|
Upside-down marketing : turning your excustomers into your best customers / George R. Walter
by Walter, George R. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Mcgraw Hill Availability: Items available for loan: Nilai University Library [Call number: 658.8 WAL] (1).
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30.
|
JAPANESE-LE COMPANIES:UNDERSTANDING HOW TO MAKE THEM YOUR CUSTOMER
by HOLDEN,NIGEL/BURGESS,MATT. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: MCGRAW HILL Availability: Items available for loan: Nilai University Library [Call number: 658.848 HOL] (1).
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31.
|
Basic marketing : a global - managerial approach / Jerome E. Mccarthy. - 11th ed.
by Mccarthy, Jerome E. Edition: 11EMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Irwin Availability: Items available for loan: Nilai University Library [Call number: 658.8 MCC] (1).
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|
32.
|
Managing global marketing : cases and text / Kamran Kashani
by Kashani, Kamran. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Pws Kent Availability: Items available for loan: Nilai University Library [Call number: 658.848 KAS] (1).
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|
|
33.
|
Business marketing management / Frank G. Bingham, Barry T. Raffield
by Bingham, Frank G. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: South Western Availability: Items available for loan: Nilai University Library [Call number: 658.8 BIN] (1).
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34.
|
PRINCIPLES OF MARKETING -2E
by LAMB, CHARLES W. / HAIR, JOSEPH F. / MCDANIEL,CARL. Edition: 2EMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publisher: SOUTH-WESTERN Availability: Items available for loan: Nilai University Library [Call number: 658.8 LAM] (1).
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35.
|
Marketing : a managerial approach / William H. Cunningham?{et. Al.}. - 2nd ed.
by Cunningham, William H...{et. al.}. Edition: 2EMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publisher: South-Western Availability: Items available for loan: Nilai University Library [Call number: 658.8 CUN] (1).
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|
|
36.
|
INTERNATIONAL MARKETING COMMUNICATIONS
by GRIFFIN,TOM. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: HEINEMANN Availability: Items available for loan: Nilai University Library [Call number: 658.8 GRI] (1).
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|
|
37.
|
Targeting for success / John Ozimek
by Ozimek, John. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Mcgraw Hill Availability: Items available for loan: Nilai University Library [Call number: 658.84 OZI] (1).
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|
|
38.
|
MARKETING MANAGEMENT :STRATEGY AND CASES -5E
by DALRYMPLE,DOUGLAS J / PARSONS,LEONARD J. Edition: 5EMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publisher: JOHN WILEY Availability: Items available for loan: Nilai University Library [Call number: 658.8 DAL] (1).
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|
|
39.
|
MARKETING MANAGEMENT
by MALHOTRA,R.K. {ET.AL}. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: CRESCENT NEWS Availability: Items available for loan: Nilai University Library [Call number: 658.8 MAR] (1).
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|
|
40.
|
INTERNATIONAL MARKETING -2E
by PALIWODA,STANLEY. Edition: 2E Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: BUTTERWORTH HEINEMANN Availability: Items available for loan: Nilai University Library [Call number: 658.848 PAL] (1).
|
