<?xml version="1.0" encoding="utf-8" ?> <rss version="2.0" xmlns:opensearch="http://a9.com/-/spec/opensearch/1.1/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:atom="http://www.w3.org/2005/Atom"> <channel> <title> <![CDATA[ Search for 'an:313']]> </title> <!-- prettier-ignore-start --> <link> http://koha.nilai.edu.my/cgi-bin/koha/opac-search.pl?q=ccl=an%3A313&#38;sort_by=relevance&#38;format=rss </link> <!-- prettier-ignore-end --> <atom:link rel="self" type="application/rss+xml" href="http://koha.nilai.edu.my/cgi-bin/koha/opac-search.pl?q=ccl=an%3A313&#38;sort_by=relevance&#38;format=rss" /> <description> <![CDATA[ Search results for 'an:313' at ]]> </description> <opensearch:totalResults>24</opensearch:totalResults> <opensearch:startIndex>0</opensearch:startIndex> <opensearch:itemsPerPage>50</opensearch:itemsPerPage> <atom:link rel="search" type="application/opensearchdescription+xml" href="http://koha.nilai.edu.my/cgi-bin/koha/opac-search.pl?q=ccl=an%3A313&#38;sort_by=relevance&#38;format=opensearchdescription" /> <opensearch:Query role="request" searchTerms="q%3Dccl%3Dan%253A313" startPage="" /> <item> <title> Advertising planning,implementation,and control -4e </title> <dc:identifier>ISBN:0538809183</dc:identifier> <!-- prettier-ignore-start --> <link>http://koha.nilai.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=159</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Nylen, David W..<br /> South-Western 0538809183 </p> ]]> <![CDATA[ <p> <a href="http://koha.nilai.edu.my/cgi-bin/koha/opac-reserve.pl?biblionumber=159">Place hold on <em>Advertising planning,implementation,and control -4e</em></a> </p> ]]> </description> <guid>http://koha.nilai.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=159</guid> </item> <item> <title> ADVERTISING WHAT IT IS AND HOW TO DO IT - 3E </title> <dc:identifier>ISBN:0077077644</dc:identifier> <!-- prettier-ignore-start --> <link>http://koha.nilai.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=413</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By WHITE, RODERICK.<br /> MCGRAW HILL 0077077644 </p> ]]> <![CDATA[ <p> <a href="http://koha.nilai.edu.my/cgi-bin/koha/opac-reserve.pl?biblionumber=413">Place hold on <em>ADVERTISING WHAT IT IS AND HOW TO DO IT - 3E</em></a> </p> ]]> </description> <guid>http://koha.nilai.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=413</guid> </item> <item> <title> ADVERTISING IN CONTEMPORARY SOCIETY -2E </title> <dc:identifier>ISBN:0538805943</dc:identifier> <!-- prettier-ignore-start --> <link>http://koha.nilai.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=1478</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By ROTZOLL,B.KIM.<br /> SOUTH-WESTERN 0538805943 </p> ]]> <![CDATA[ <p> <a href="http://koha.nilai.edu.my/cgi-bin/koha/opac-reserve.pl?biblionumber=1478">Place hold on <em>ADVERTISING IN CONTEMPORARY SOCIETY -2E</em></a> </p> ]]> </description> <guid>http://koha.nilai.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=1478</guid> </item> <item> <title> Advertising : what it is and how to do it / Roderick White. - 3rd ed. </title> <dc:identifier>ISBN:0077077644</dc:identifier> <!-- prettier-ignore-start --> <link>http://koha.nilai.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=2138</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By White, Roderick.<br /> Mcgraw Hill 0077077644 </p> ]]> <![CDATA[ <p> <a href="http://koha.nilai.edu.my/cgi-bin/koha/opac-reserve.pl?biblionumber=2138">Place hold on <em>Advertising : what it is and how to do it / Roderick White. - 3rd ed.</em></a> </p> ]]> </description> <guid>http://koha.nilai.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=2138</guid> </item> <item> <title> Every bite a delight and other slogans / Laurence Urdang, Janet Braunstein </title> <dc:identifier>ISBN:0810394235</dc:identifier> <!-- prettier-ignore-start --> <link>http://koha.nilai.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=2760</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Urdang, Laurence .<br /> Visible Ink Press 0810394235 </p> ]]> <![CDATA[ <p> <a href="http://koha.nilai.edu.my/cgi-bin/koha/opac-reserve.pl?biblionumber=2760">Place hold on <em>Every bite a delight and other slogans / Laurence Urdang, Janet Braunstein</em></a> </p> ]]> </description> <guid>http://koha.nilai.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=2760</guid> </item> <item> <title> Kleppner's advertising procedure / Thomas J. Russel. - 10th ed. </title> <dc:identifier>ISBN:0135164850</dc:identifier> <!-- prettier-ignore-start --> <link>http://koha.nilai.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=3083</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Russel, Thomas,J...<br /> Prentice Hall 0135164850 </p> ]]> <![CDATA[ <p> <a href="http://koha.nilai.edu.my/cgi-bin/koha/opac-reserve.pl?biblionumber=3083">Place hold on <em>Kleppner's advertising procedure / Thomas J. Russel. - 10th ed.</em></a> </p> ]]> </description> <guid>http://koha.nilai.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=3083</guid> </item> <item> <title> Kleppner's advertising procedure / Thomas J. Russel. - 12th ed. </title> <dc:identifier>ISBN:0135186714</dc:identifier> <!-- prettier-ignore-start --> <link>http://koha.nilai.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=3084</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Russel, Thomas J..<br /> Prentice Hall 0135186714 </p> ]]> <![CDATA[ <p> <a href="http://koha.nilai.edu.my/cgi-bin/koha/opac-reserve.pl?biblionumber=3084">Place hold on <em>Kleppner's advertising procedure / Thomas J. Russel. - 12th ed.</em></a> </p> ]]> </description> <guid>http://koha.nilai.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=3084</guid> </item> <item> <title> Basic advertising / Donald W. Jugenheimer </title> <dc:identifier>ISBN:0534983343</dc:identifier> <!-- prettier-ignore-start --> <link>http://koha.nilai.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=3533</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Jugenheimer, Donald W..<br /> South Western 0534983343 </p> ]]> <![CDATA[ <p> <a href="http://koha.nilai.edu.my/cgi-bin/koha/opac-reserve.pl?biblionumber=3533">Place hold on <em>Basic advertising / Donald W. Jugenheimer</em></a> </p> ]]> </description> <guid>http://koha.nilai.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=3533</guid> </item> <item> <title> ADVERTISING - 5E </title> <dc:identifier>ISBN:0750603259</dc:identifier> <!-- prettier-ignore-start --> <link>http://koha.nilai.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=6085</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By JEFKINS,FRANK.<br /> MADE SIMPLE BOOKS 0750603259 </p> ]]> <![CDATA[ <p> <a href="http://koha.nilai.edu.my/cgi-bin/koha/opac-reserve.pl?biblionumber=6085">Place hold on <em>ADVERTISING - 5E</em></a> </p> ]]> </description> <guid>http://koha.nilai.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=6085</guid> </item> <item> <title> Advertising : planning implementation, and control -4e </title> <dc:identifier>ISBN:0538809183</dc:identifier> <!-- prettier-ignore-start --> <link>http://koha.nilai.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=7402</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Nylen, David W..<br /> South-Western Pub. 0538809183 </p> ]]> <![CDATA[ <p> <a href="http://koha.nilai.edu.my/cgi-bin/koha/opac-reserve.pl?biblionumber=7402">Place hold on <em>Advertising : planning implementation, and control -4e</em></a> </p> ]]> </description> <guid>http://koha.nilai.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=7402</guid> </item> <item> <title> Advertising : planning implementation, and control -4e </title> <dc:identifier>ISBN:0538809183</dc:identifier> <!-- prettier-ignore-start --> <link>http://koha.nilai.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=7403</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Nylen, David W..<br /> South-Western Pub. 0538809183 </p> ]]> <![CDATA[ <p> <a href="http://koha.nilai.edu.my/cgi-bin/koha/opac-reserve.pl?biblionumber=7403">Place hold on <em>Advertising : planning implementation, and control -4e</em></a> </p> ]]> </description> <guid>http://koha.nilai.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=7403</guid> </item> <item> <title> Advertising : planning implementation, and control -4e </title> <dc:identifier>ISBN:0538809183</dc:identifier> <!-- prettier-ignore-start --> <link>http://koha.nilai.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=7404</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Nylen, David W..<br /> South-Western Pub. 0538809183 </p> ]]> <![CDATA[ <p> <a href="http://koha.nilai.edu.my/cgi-bin/koha/opac-reserve.pl?biblionumber=7404">Place hold on <em>Advertising : planning implementation, and control -4e</em></a> </p> ]]> </description> <guid>http://koha.nilai.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=7404</guid> </item> <item> <title> Advertising : planning implementation, and control -4e </title> <dc:identifier>ISBN:0538809183</dc:identifier> <!-- prettier-ignore-start --> <link>http://koha.nilai.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=7405</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Nylen, David W..<br /> South-Western Pub. 0538809183 </p> ]]> <![CDATA[ <p> <a href="http://koha.nilai.edu.my/cgi-bin/koha/opac-reserve.pl?biblionumber=7405">Place hold on <em>Advertising : planning implementation, and control -4e</em></a> </p> ]]> </description> <guid>http://koha.nilai.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=7405</guid> </item> <item> <title> KLEPPNER'S ADVERTISING PROCEDURE - 12E </title> <dc:identifier>ISBN:0135186714</dc:identifier> <!-- prettier-ignore-start --> <link>http://koha.nilai.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=7581</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By RUSSELL,J. THOMAS / LANE, W. RONALD.<br /> PRENTICE HALL 0135186714 </p> ]]> <![CDATA[ <p> <a href="http://koha.nilai.edu.my/cgi-bin/koha/opac-reserve.pl?biblionumber=7581">Place hold on <em>KLEPPNER'S ADVERTISING PROCEDURE - 12E</em></a> </p> ]]> </description> <guid>http://koha.nilai.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=7581</guid> </item> <item> <title> Advertising / Roderick White </title> <dc:identifier>ISBN:0071183663</dc:identifier> <!-- prettier-ignore-start --> <link>http://koha.nilai.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=9678</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By White, Roderick..<br /> London : McGraw-Hill, c2000 London : McGraw-Hill, c2000 .<br /> vii, 317. ; 23cm. 0071183663 </p> ]]> <![CDATA[ <p> <a href="http://koha.nilai.edu.my/cgi-bin/koha/opac-reserve.pl?biblionumber=9678">Place hold on <em>Advertising / Roderick White</em></a> </p> ]]> </description> <guid>http://koha.nilai.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=9678</guid> </item> <item> <title> Advertising : principles &amp; practice / William Wells, John Burnett, Sandra Moriarty. </title> <dc:identifier>ISBN:0131202065</dc:identifier> <!-- prettier-ignore-start --> <link>http://koha.nilai.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=10758</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Wells, William.<br /> New Jersey : Pearson Education, 2003 .<br /> xix, 599 p. : ill. ; 28 cm. 0131202065 </p> ]]> <![CDATA[ <p> <a href="http://koha.nilai.edu.my/cgi-bin/koha/opac-reserve.pl?biblionumber=10758">Place hold on <em>Advertising : principles &amp; practice / William Wells, John Burnett, Sandra Moriarty. </em></a> </p> ]]> </description> <guid>http://koha.nilai.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=10758</guid> </item> <item> <title> Advertising and promotion: an integrated marketing communications perspective / </title> <dc:identifier>ISBN:9780071284400</dc:identifier> <!-- prettier-ignore-start --> <link>http://koha.nilai.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=11716</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Belch, George E..<br /> Boston : McGraw-Hill/Irwin, 2009 .<br /> xxv, 838 p. : 29 cm..<br /> 9780071284400 </p> ]]> <![CDATA[ <p> <a href="http://koha.nilai.edu.my/cgi-bin/koha/opac-reserve.pl?biblionumber=11716">Place hold on <em>Advertising and promotion: </em></a> </p> ]]> </description> <guid>http://koha.nilai.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=11716</guid> </item> <item> <title> Advertising and promotion : an integrated marketing communications perspective / </title> <dc:identifier>ISBN:9780071108522</dc:identifier> <!-- prettier-ignore-start --> <link>http://koha.nilai.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=13942</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Belch, George E..<br /> Boston : Mcgraw-Hill Irwin, 2007 .<br /> xxvi, 820 p. : 29 cm..<br /> 9780071108522 </p> ]]> <![CDATA[ <p> <a href="http://koha.nilai.edu.my/cgi-bin/koha/opac-reserve.pl?biblionumber=13942">Place hold on <em>Advertising and promotion : </em></a> </p> ]]> </description> <guid>http://koha.nilai.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=13942</guid> </item> <item> <title> Advertising in contemporary society : perspectives toward understanding / Kim BRotzoll, James EHaefner ; consulting author, Charles HSandage. </title> <dc:identifier>ISBN:0538195029</dc:identifier> <!-- prettier-ignore-start --> <link>http://koha.nilai.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=15341</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Rotzoll, Kim B..<br /> Cincinnati : South-Western PubCo., 1986. .<br /> xiii, 155 p: ill; 24 cm. 0538195029 </p> ]]> <![CDATA[ <p> <a href="http://koha.nilai.edu.my/cgi-bin/koha/opac-reserve.pl?biblionumber=15341">Place hold on <em>Advertising in contemporary society : perspectives toward understanding / Kim BRotzoll, James EHaefner ; consulting author, Charles HSandage.</em></a> </p> ]]> </description> <guid>http://koha.nilai.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=15341</guid> </item> <item> <title> Advertising / </title> <dc:identifier>ISBN:9781844801602 (pbk.)</dc:identifier> <!-- prettier-ignore-start --> <link>http://koha.nilai.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=16905</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Yeshin, Tony..<br /> London : Thomson, 2006 .<br /> xxvii, 465 p. : 27 cm..<br /> 9781844801602 (pbk.) </p> ]]> <![CDATA[ <p> <a href="http://koha.nilai.edu.my/cgi-bin/koha/opac-reserve.pl?biblionumber=16905">Place hold on <em>Advertising / </em></a> </p> ]]> </description> <guid>http://koha.nilai.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=16905</guid> </item> <item> <title> Integrated advertising, promotion, and marketing communications / </title> <dc:identifier>ISBN:9780138157371</dc:identifier> <!-- prettier-ignore-start --> <link>http://koha.nilai.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=16964</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Clow, Kenneth E..<br /> Upper Saddle River, NJ : Pearson Education , 2010 .<br /> 478p. : 28 cm..<br /> 9780138157371 </p> ]]> <![CDATA[ <p> <a href="http://koha.nilai.edu.my/cgi-bin/koha/opac-reserve.pl?biblionumber=16964">Place hold on <em>Integrated advertising, promotion, and marketing communications /</em></a> </p> ]]> </description> <guid>http://koha.nilai.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=16964</guid> </item> <item> <title> Marketing communications : a European perspective / </title> <dc:identifier>ISBN:9780273721383 (pbk.)</dc:identifier> <!-- prettier-ignore-start --> <link>http://koha.nilai.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=17545</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Pelsmacker,Patrick De..<br /> Harlow : FT Prentice Hall, 2010 .<br /> xxiii, 660 p. : 26 cm..<br /> 9780273721383 (pbk.) </p> ]]> <![CDATA[ <p> <a href="http://koha.nilai.edu.my/cgi-bin/koha/opac-reserve.pl?biblionumber=17545">Place hold on <em>Marketing communications : </em></a> </p> ]]> </description> <guid>http://koha.nilai.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=17545</guid> </item> <item> <title> Advertising and promotion : an integrated marketing communications perspective / </title> <dc:identifier>ISBN:9780073404868</dc:identifier> <!-- prettier-ignore-start --> <link>http://koha.nilai.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=18593</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Belch, George E. (George Edward), .<br /> New York : McGraw-Hill Irwin, 2012 .<br /> p. cm. 9780073404868 </p> ]]> <![CDATA[ <p> <a href="http://koha.nilai.edu.my/cgi-bin/koha/opac-reserve.pl?biblionumber=18593">Place hold on <em>Advertising and promotion : </em></a> </p> ]]> </description> <guid>http://koha.nilai.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=18593</guid> </item> <item> <title> Integrated advertising, promotion, and marketing communications / </title> <dc:identifier>ISBN:9781292093635 (pbk.) :</dc:identifier> <!-- prettier-ignore-start --> <link>http://koha.nilai.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=20170</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Clow, Kenneth E.,.<br /> Upper Saddle River : Pearson, 2016 .<br /> 1 volume ; , Previous edition: 2014. 28 cm.<br /> 9781292093635 (pbk.) : </p> ]]> <![CDATA[ <p> <a href="http://koha.nilai.edu.my/cgi-bin/koha/opac-reserve.pl?biblionumber=20170">Place hold on <em>Integrated advertising, promotion, and marketing communications /</em></a> </p> ]]> </description> <guid>http://koha.nilai.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=20170</guid> </item> </channel> </rss>
